Mercedes-Benz Dealership Deploys AeroScout's Vehicle Tracking Solution

In order to optimize vehicle logistics and service levels

AeroScout, a provider of unified asset visibility solutions, has revealed that Mercedes-Benz dealership of Valencia, Spain has deployed AeroScout's Vehicle Tracking and Management solution.

Using the AeroScout Wi-Fi RFID solution, the dealership is able to leverage its Cisco Unified Wireless Network, which is also used for Wi-Fi and voice applications. In addition, the dealership is able to extend operational efficiencies to its service department and ensure the distinctive, customer experience associated with the Mercedes-Benz brand.

The solution consists of AeroScout Wi-Fi Tags, AeroScout Exciters, a Cisco 3350 Mobility Services Engine (MSE) with Context-Aware Mobility Solution and AeroScout's MobileView software. The solution is integrated into an application developed by Telefonica that provides car history reports and prints the location of vehicles on a site map.

Every vehicle brought in for maintenance and servicing is fitted with an AeroScout tag, and the tag's identification number is automatically associated with the specific car using a license plate reader. Once a vehicle is tagged, the service department can monitor the location of the car anywhere in the dealership in real time. This significantly reduces the time staff spends searching for vehicles that are frequently moving around the facility.

Vicente Mesado, CIO at Mercedes-Benz Valencia, said: Knowing where every car is on the lot at all times has helped us increase the throughput of our servicing department while delivering a level of service that strengthens our customer relationships. For example, we can quickly see if a particular car has moved from the body shop to the paint area without having to send someone to search the entire facility. This means we can accurately predict how much time is left before the work on a particular car will be completed and keep customers updated accordingly.

Gabi Daniely, vice president of marketing and product strategy at AeroScout, said: “We are pleased to work with Telefonica and Cisco to help Mercedes-Benz Valencia operate more efficiently and deliver the best possible service to its customers. Importantly, the dealership gained this value by leveraging its standard Wi-Fi network, which enabled it to deploy a variety of applications across the entire facility.