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FedEx Unveils SenseAware

Published:17-November-2009

A supply chain information platform to provide visibility and collaboration during shipment journey


FedEx has released its new supply chain information platform, SenseAware. Its a next generation information service that combines a GPS sensor device and a web-based collaboration platform.

Developed by the FedEx innovation team, SenseAware is expected to provide increased access to information between business partners and customers to aid in the management of supply chain interactions and would target the life sciences industry at launch.

Reportedly, SenseAware is an open and adaptive sensor information sharing platform and would be available in the spring of 2010. It is a multi-modal solution that would serve customers who desire near real-time visibility and insight into their shipments. SenseAware would provide business decision makers the ability to quickly and easily collaborate on many types of information data across their global supply chain.

SenseAware is permitted by the Federal Aviation Administration to be used during flight on FedEx aircraft and would allow customers to monitor in-transit conditions during ground transportation.

Reportedly, a SenseAware device riding with a FedEx shipment can provide information such as precise temperature readings; a shipment's exact location; when a shipment is opened or if the contents have been exposed to light; real-time alerts and analytics between trusted parties regarding the above vital signs of a shipment.

The company said that SenseAware can be easily adopted as it does not require a costly software installation, infrastructure or large managed-service commitments. The added flexibility of the SenseAware device enables it to be used for single shipments or in large palletized shipments.

Robert Carter, executive vice president and chief information officer of FedEx, said: "We developed a point-of-view that sharing sensor information dynamically and in useful ways with supply chain partners proved too difficult, so we attacked this on a number of fronts and the result is SenseAware."

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